Alibaba
Video modelNewHappyHorse 1.1 is a video generation family available through Alibaba Cloud Model Studio, allowing creators to make short videos with sound from text, images, or reference material. If you only have an idea, start by describing the characters, setting, and actions. If you already have visual material, image-to-video uses a single image as the opening frame, while reference generation can draw on character, clothing, setting, and movement features. These options suit advertising concepts, product demonstrations, social media videos, and story scenes: explore an idea through text first, then add material to narrow the visual direction. The model generates visuals and sound in the same process, making it easier to assess movement timing, atmosphere, and the overall feel of the finished video. To carry an existing character or brand identity into a new work, provide clear, consistent references and specify which elements should stay and which may change. It serves as a production tool between an initial idea and concrete visuals. Because each mode uses material differently, choose your starting point based on what you have and what you want to control.
Start from text, an opening image, or reference material, choosing the generation mode to match the assets you have.
Use reference material to guide character appearance, clothing, scene style, and movement.
Choose 720p or 1080p and durations of 3–15 seconds for different short-video uses.